Jennifer Lynn Mo
Jennifer Lynn Mo
Managing Director & Co-Founder
Pura Brands / Pura Collagen
Jennifer has honed her expertise in multiple channels and markets. What Jennifer has found to be one of her USP’s is having learned the mentality of a retailer before transitioning her career to work for brands. Utilising her awareness of consumer demand she grew the retail business of global fitness leader 24 Hour Fitness from 20M to 65M in 3 years. At her tenure, 24 Hour Fitness went on to sell for 2B USD. Jennifer then went on to join the protein bar phenomenon, Quest Nutrition. Quest had meteoric rise in the market selling in 2019 for 1B USD.


Jennifer will join the panel discussion on Day 2 - session 4.